Johnson & Johnson Leads List of Top CSR Companies


â–¶ J&J Tops in CSR: Johnson & Johnson was perceived to have the best CSR credentials in a survey by The Reputation Institute and Boston College Center for Corporate Citizenship. The ranking is determined based on how the public perceives companies in three dimensions: citizenship, governance and workplace practices. Other findings:

  • J&J claimed the top spot even though it has been forced to recall a large amount of goods linked to its McNeil Consumer Healthcare arm.
  • The Walt Disney Company took second place with 81.33 points while food group Kraft took third, receiving 80.56 points.
  • Microsoft, PepsiCo and Apple, all earned scores above 80.
  • The top 25 companies all rated at or above 75 in this year’s study compared to 2009 when only the top nine companies scored that high.


Comments Off

Deals of the Week

Get $150 Off PR News' Big 4 Conference

 big4-180x150-july16
Join PR News at the Hyatt Regency in San Francisco on August 6 for the Big 4 Conference, where expert communicators will share in-depth case studies from their Twitter, Snapchat, Facebook and Instagram strategies.

Use code “150” at checkout to save $150 on the regular rate.

Get $50 off PR News' Social Media Guidebook

book-socialmedia-180x150

This 11-chapter guidebook focuses on communicating in a mobile and social world, winning the attention of audiences, social media listening strategy and technology, social media measurement and so much more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.