Communicating CSR: Stats Are Fine, Impact Stories Are Better

by PR News | 08/23/2010

CSR leaders UPS and Cisco Systems Canada share tips on how they communicate their CSR programs to stakeholders. Tip No. 1: Don't just spout statistics.

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  • Amanda Ponzar

    Agree UPS not only talks it, but walks it. Model corporate citizen. Good advice to all of us to better tell the CSR story.