Citizenship Critical, Recession or Not


The 2009 State of Corporate Citizenship survey results reveal that, despite the recession, corporate citizenship practices are ingrained in increasing numbers of American businesses. The report, released by the Boston College Center for Corporate Citizenship and The Hitachi Foundation, revealed that:

• Reputation was cited by 70% of surveyed execs as a driver for corporate citizenship, tied for the top spot with “it fits our company traditions/values”;

• 11% are increasing corporate citizenship marketing and communications; and,

• Only 34% said greater regulatory oversight by the federal government is an important part of solving the current economic crisis and creating a more stable eco




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