Study Reveals Consumers Going Green Even with Bad Economy

Most households are living a "green" lifestyle despite the economy being in the red, according to a survey of more than 7,500 consumers by 

While most respondents rate the environment as "important" or "extremely important," they don't necessarily consider themselves "green." However, Memolink's survey reveals 98% of respondents are performing small, everyday tasks that make a big difference for the environment and the pocketbook including:

    * Turning off lights and unplugging appliances

    * Buying in bulk, and concentrated household products

    * Keeping conservative indoor temperature

    * Line drying laundry

    * Cutting back on (or eliminating) paper products

Other results from the survey include:

    * The majority said their attitude towards the environment has stayed the same, and one-third said their concern for the environment is higher than before.

    * More than half are staying in for meals more often and buying fewer disposable items like bottled water, which translates into less carbon emissions from vehicles and fewer plastic bottles in landfills.

    * Just 32% reported they are buying organic food. The biggest reason most respondents had stopped or cut back on buying organic groceries was they could no longer afford it.

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