Green Retailing: Hot Ticket for Consumers this Holiday Season


According to Deloitte's Annual Holiday survey, the "green" movement continues to build momentum. More than four out of 10 consumers (44 percent) are willing to
pay extra for green gifts this holiday season. Of those, half say they are willing to pay between 10 to 25% more, while the remaining half are willing to pay 5% more.

Additionally, almost four in 10 (38%) surveyed say they will use fewer plastic bags from supermarkets and other stores this year -- a
significant increase over the 27% who said the same last year. One in five consumers (20%) say they will purchase more "eco-friendly"
products this holiday season than they did in the past. A similar number (21%) say they will consider not wrapping holiday gifts to conserve
paper.

Source: Deloitte






Comments Off

Deals of the Week

Get $150 Off PR News' Social Media Summit with Taste of Tech

prn_ms_175x135_ep

Unlike other conferences, you’ll be immersed in the strategies and tactics that you can apply right away to your work as a communicator. You’ll learn what it takes to compete for attention, engagement and positive brand awareness across an array of social media networks.

Use code “150off” at checkout.

Get $50 off PR News' Digital PR & Social Media Guidebook

DigitalPRSocialMedia_PrintDigital_vol6

This guidebook has one essential purpose: helping you maximize your communications effectiveness in the digital world. The articles in this guidebook produced both by the PR News staff and more than fifty communications industry thought leaders, focus on most every facet of digital PR and social media.

Use code “DIGITAL6” at checkout.

Save $100 on a PR News Subscription

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.