Green Retailing: Hot Ticket for Consumers this Holiday Season


According to Deloitte's Annual Holiday survey, the "green" movement continues to build momentum. More than four out of 10 consumers (44 percent) are willing to
pay extra for green gifts this holiday season. Of those, half say they are willing to pay between 10 to 25% more, while the remaining half are willing to pay 5% more.

Additionally, almost four in 10 (38%) surveyed say they will use fewer plastic bags from supermarkets and other stores this year -- a
significant increase over the 27% who said the same last year. One in five consumers (20%) say they will purchase more "eco-friendly"
products this holiday season than they did in the past. A similar number (21%) say they will consider not wrapping holiday gifts to conserve
paper.

Source: Deloitte






Comments Off

Deals of the Week

Get $150 Off PR News' PR Measurement Conference

 prmeasurement2015-dc-175x135

Join us on April 20, 2015, for PR News’ essential PR Measurement Conference at the National Press Club in D.C., and learn how tie PR metrics to measurable business outcomes.

Use code “150off” at checkout to save $150 on the regular rate.

Get $50 off PR News' Book of Employee Communications

employeecommunications-180x150

In this 5th volume of PR News’ Book of Employee Communications, our authors cover more than 45 articles on crisis communications, social media policies, human resources collaboration, brand evangelism and more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.