Green Retailing: Hot Ticket for Consumers this Holiday Season


According to Deloitte's Annual Holiday survey, the "green" movement continues to build momentum. More than four out of 10 consumers (44 percent) are willing to
pay extra for green gifts this holiday season. Of those, half say they are willing to pay between 10 to 25% more, while the remaining half are willing to pay 5% more.

Additionally, almost four in 10 (38%) surveyed say they will use fewer plastic bags from supermarkets and other stores this year -- a
significant increase over the 27% who said the same last year. One in five consumers (20%) say they will purchase more "eco-friendly"
products this holiday season than they did in the past. A similar number (21%) say they will consider not wrapping holiday gifts to conserve
paper.

Source: Deloitte




Comments Off

Deals of the Week

Get $150 Off PR News' Big 4 Conference

 big4-180x150
Join PR News at the Hyatt Regency in San Francisco on August 6 for the Big 4 Conference, where expert communicators will share in-depth case studies from their Twitter, Snapchat, Facebook and Instagram strategies.

Use code “150” at checkout to save $150 on the regular rate.

Get $50 off PR News' Social Media Guidebook

book-socialmedia-180x150

This 11-chapter guidebook focuses on communicating in a mobile and social world, winning the attention of audiences, social media listening strategy and technology, social media measurement and so much more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.