Disney and Wheaties both strayed from their standard course of celebrating the Super Bowl's top player, now that it could tarnish their images. Baltimore Raven Ray Lewis
was the big game's MVP, but he isn't going to Disneyland, nor will he appear on the cereal box with his teammates. Wheaties goes so far as to say, "the Ravens' outstanding
defense is led by the likes of [Michael] McCrary and [Rod] Woodson," with no mention of the NFL's defensive player of the year.
DaimlerChrysler announces plans to lay off 20% of its workforce, including roughly 5,000 white collar workers. An agency spokeswoman says it's too soon to tell whether
or not pink slips will extend to any corporate communications staffers.
Catherine Bolton, who has served as PRSA's interim president and COO since December, assumes the title officially. She replaces ousted COO Ray Gaulke, who has since
launched a consulting practice. As a first order of business, Bolton and the PRSA board will reorganize the PRSA staff into seven divisions: professional development;
communications and creative services; leadership support; special events and programs; PRSSA (student chapters); finance/administration; and marketing.