It's a blog-eat-blog world out there, and no one knows it better than the editors at PR News. That's why we took months to pore over every business- and communications-related
blog we could find to understand exactly what you, as digital media consumers and communications professionals, wanted--and what you didn't.
Our research culminated in the official PR News blog, which is now live and
kicking at https://www.prnewsonline.com//prnewsblog.
On it, you will find commentary by PR News Editor Courtney Barnes and Group
Publisher Diane Schwartz on everything from current events (with a PR twist)
to fear of flying and what a four-day hike to Machu Picchu can teach you about
surviving communications meltdowns.
Of course, as is the case in the weekly newsletter, the blog will stay true to the PR News mission of "building the bridge between PR and the bottom line" by offering
strategies and insights into all that PR touches--which, we've found, is just about everything. The blog will complement the newsletter's high-level strategies and tactics with a
fun, conversational look at PR as an industry and a discipline.
We hope you will take a moment out of your busy days to read and comment, to agree or disagree, to teach or learn. As always, we welcome your perspectives, and we hope this
blog will give you another way to interact with your peers, and to tell us at PR News what's on your minds.