The Agency Page: Recent PR account wins

General

  • APCO Worldwide, London, partners with Beattie Media Public Affairs, Edinburgh, Scotland, and Morgan Allen Moore Cymru, Cardiff, Wales, to expand coverage of the new Scottish Parliament and Welsh Assembly.
  • Cerrell Associates, Inc., Los Angeles, retained by AT&T, the City of Pasadena, Calif.'s Department of Public Works, His Holiness the Dalai Lama, Horizon Air and Judge Judith O. Stein to work on PR and public affairs.
  • Cushman/Amberg Communications, Inc., Chicago, appointed by Sandals Resorts International as U.S. public relations counsel to represent 13 Sandals and Beaches Resorts. Stanton Crenshaw, New York, and Murphy O'Brien, Los Angeles, will assist Cushman/Amberg with media relations.
  • Fogarty Klein & Partners Public Relations, Houston, selected by The Mills Corporation, Arlington, Va. to provide marketing strategies for its grand opening.
  • The Gable Group, Los Angeles, selected by Foley & Lardner to develop its West Coast PR and marcom program.
  • DataTel, Riverside, NJ, was added by Godfrey Advertising, Lancaster, PA. in their client roster.
  • Golin/Harris International to handle national communications expansion for Union Bank of California, Los Angeles.
  • GCI Worldwide, selected by British Airways, New York, to handle its marketing and issues-management PR program in North America and Europe.
  • Innis Maggiore, Canton, Ohio, was named by Ferrous Solutions, Canton, as its agency of PR and record.
  • Ketchum, New York, hired by SparkTech Communications, Ptc. Ltd., Singapore, to help expand their technology practice in Asia Pacific.
  • Ketchum/Texas selected by Network IP, Longview, Tex., as PR agency of record.
  • Lambert, Edwards & Associates, Inc., Grand Rapids, Mich., retained by Stratcomm Media, Ltd., Winter Park, Fla., as its public and investor relations counsel.
  • M&R/M&H, Stamford, Conn., becomes agency of record for advertising, media placement and graphics for Crystal Rock Water Company, Watertown, Conn.
  • The Marcus Group, Inc., Secaucus, N.J., has been selected as a partner firm in IPREX.
  • Mitchell & Resnikoff, Elkins Park, Pa., retained by Coversports USA, Philadelphia, as agency of record.
  • M Booth & Associates acquires new accounts Allowance Net, Cap Gemini America, Bernhardt Furniture, New York Hospital Medical Center of Queens, The W.K. Kellogg Foundation, and The New York Historical Society.
  • Parker LePla, Seattle, selected by Ascentis Software Corp. as agency of record.
  • Planned Television Arts, a division of Ruder Finn, Inc., New York, hired by Cosi Sandwich Bar to handle PR for launches in Philadelphia, Washington and Chicago and for existing New York City locations.
  • Rhea & Kaiser Marketing Communications, Naperville, Ill., selected by MidAmerica Bank, Clarendon Hills, Ill. to organize its first consumer branding ad campaign.
  • Schneider & Associates, Boston and New York, selected as PR agency for Wyndham Boston Hotel.
  • Swenson NHB Investor Relations, Minneapolis, Minn., is retained by TRO Learning International for investor relations services.
  • Winuk Communications, New York, retained by Thomas Publishing Company and Tim Podell Productions.
  • Yesawich, Pepperdine & Brown hired by Caribe Hilton, Orlando, Fla., as advertising and PR agency and by Florida real estate firm Trammel Crow, Co.
  • Golin/Harris Intl., Los Angeles, retained by Union Bank of California to handle national communications.

Technology/Online

  • Financial Relations Board/BSMG Worldwide, New York, adds to client roster Autobytel.com, Bid.com International, Cheap Tickets, Juno Online, Netcentives, Nextcard, Primecom, Interactive, Rocky Mountain Internet, Salon.com, TheStreet.com, USA NET, VirtualFund.com, Keane Inc., Expertelligence, Game Technology, Persistence Software, and SERENA Software.
  • Godfrey Advertising, Lancaster, Pa., selected by DataTel, Riverside, N.J., as agency of record.
  • McQUERTERGROUP, San Diego, hired by Advanced Communications Systems, H&F Aeronautical Technologies and Metallic Power, Inc. for marketing communications in Sorrento Valley.
  • Ruder Finn, N.Y., adds new media clients orientation.com, icanbuy.com, tnsi.com, progress.com, innovisions. com.
  • The Horn Group Inc., San Francisco, acquires Send.com, US Interactive and WorldRes.

Events/Organizations

  • BSMG Worldwide selected by the B.E. Game Corp. to handle the U.S. launch of its game Act One.
  • Fleishman-Hillard, Washington, retained by the National Association of Attorneys General to help organize the Master Settlement Agreement (MSA) National Foundation, aimed at promoting communications programs to reduce tobacco use and substance abuse.
  • Schenkein/Sherman Public Relations, Denver, adds RNL Design, Phoenix, to its client list.
  • Tunheim Santrizos Co. partners with the Minneapolis Community Development Agency, Project Alternative Dispute Resolution and the Basilica of St. Mary to provide PR and communications management.

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