Social media exposes many ironies, including the possibility that we are less social because of social media. Remember the days when we used our phone for talking, not typing? And when a friend was someone… Continued
PR News Blogger Network
Seth Arenstein
Editor
571-236-2896
Nicole Schuman
Content Manager
212-621-4917
Sophie Maerowitz
Sr. Content Manager
212-621-4693
How Arby’s Twitter Strategy Evolved From ‘The Legend of Zelda’
February 2nd, 2017 by Jerry AsciertoFor Arby’s, Twitter isn’t just a platform on which to advertise, it’s a chance to delight. The fast-food chain’s evolving Twitter strategy isn’t concerned with promoting its sandwich of the month or the latest addition to its menu. Instead, Arby’s is focused on engaging in conversation, identifying niche areas and most of all, having fun with its followers.
11 Smart Steps All Communicators Should Take Before Year’s End
December 8th, 2015 by Diane SchwartzLet’s assume you are brilliant. And you’re an inspiration to your peers, an asset to your organization. Let’s also assume that while you’re an A-player you still have a lot to learn. As the late,… Continued
6 Ways Twitter’s Audience Insights Can Empower Your Messaging
May 29th, 2015 by Richard BrownellTwitter’s recent upgrade to its analytics platform, Audience Insights, will allow communicators a deeper look into the many facets of audiences on the social network.
4 Twitter Assumptions PR Pros Commonly Make
May 5th, 2015 by Mark RenfreeLauren Cochran shares some commonly held beliefs about Twitter she’s encountered while overseeing the social media presence of the NBA’s Miami Heat.
4 Free Twitter Measurement Tools You Can Use Right Now
April 3rd, 2015 by Mark RenfreeThere is a vibrant ecosystem of services tailored to measuring Twitter—vanity metrics and beyond.
4 Twitter Mistakes That Can Cost You Followers
February 26th, 2015 by Richard BrownellThere is no shortage of advice from social media experts on how to build your Twitter following. But how do you keep the people that you do have?
‘Retweeted More’ Gives Crystal Ball Glimpse of Your Tweet’s Future
February 18th, 2015 by Richard BrownellIn search of the perfect tweet? Researchers at Cornell have developed an algorithm that may help you find it.
Infographic: How You Spent Your Time Online in 2014
January 23rd, 2015 by Richard BrownellThis clever infographic breaks down how people spent their minutes on the Internet in 2014 vs. 2013. Take a look to see which platforms are on the rise.