Tag Archives: Story Telling

How to Create Shareable Content, Cute Cats Notwithstanding

Posted on 04/17/2013 by Diane K. Schwartz

Finding the right formula for creating shareable online content is always a challenge, oftentimes a daily one. In this new sharing economy it's essential you know the new rules of viral content.Jonathan Perelman, vice president … | MORE »

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PR News Q&A With Heineken USA’s Afdhel Aziz: The Sharability Factor of Facebook Contests

Posted on 02/17/2012 by PR News

One of the main attractions of Facebook for brands is its natural adaptability for contests and promotions of all kinds. A fun, original contest goes to the very essence of Facebook—it is an audience builder … | MORE »

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Netflix: Who Am I? Why Am I Here?

Posted on 02/16/2012 by PR News

After another round of bad news, Netflix seems to be switching gears once again, and is perhaps sending a message to customers and investors that it is unsure of its own identity. On Oct. 24, … | MORE »

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Have You Updated Your LinkedIn Profile Lately?

Posted on 02/13/2012 by PR News

LinkedIn’s fourth-quarter results prove one thing: The fantasy of limiting your social media activities to just a couple of platforms is just that—a fantasy. On Feb. 9, LinkedIn announced that it had generated $167.7 million … | MORE »

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4 Tips for Great Storytelling: For Public Relations and Life

Posted on 02/03/2012 by PR News

In PR News we often write about the importance of storytelling. So, we thought, why not go to a professional storyteller for some tips on crafting a compelling tale. Here, writer/performer Slash Coleman, currently at … | MORE »

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