Archive:

10 Quotes From Communications Maestro Vin Scully

June 19th, 2014 by

Vin Scully is one of the greatest communicators who ever lived. In that spirit, on the occasion of the 19th no-hitter he’s announced (the first was in 1952) we collected a few of his best quotes.

How to Create Shareable Content, Cute Cats Notwithstanding

April 17th, 2013 by

Finding the right formula for creating shareable online content is always a challenge, oftentimes a daily one. In this new sharing economy it's essential you know the new rules of viral content. Jonathan Perelman, vice… Continued

PR News Q&A With Heineken USA’s Afdhel Aziz: The Sharability Factor of Facebook Contests

February 17th, 2012 by

One of the main attractions of Facebook for brands is its natural adaptability for contests and promotions of all kinds. A fun, original contest goes to the very essence of Facebook—it is an audience builder… Continued

Netflix: Who Am I? Why Am I Here?

February 16th, 2012 by

After another round of bad news, Netflix seems to be switching gears once again, and is perhaps sending a message to customers and investors that it is unsure of its own identity. On Oct. 24,… Continued

Have You Updated Your LinkedIn Profile Lately?

February 13th, 2012 by

LinkedIn’s fourth-quarter results prove one thing: The fantasy of limiting your social media activities to just a couple of platforms is just that—a fantasy. On Feb. 9, LinkedIn announced that it had generated $167.7 million… Continued

4 Tips for Great Storytelling: For Public Relations and Life

February 3rd, 2012 by

In PR News we often write about the importance of storytelling. So, we thought, why not go to a professional storyteller for some tips on crafting a compelling tale. Here, writer/performer Slash Coleman, currently at… Continued