Communicators tend to forget the fundamentals of dealing with the media. Here are some key tips to remember.
Beyond patience, persuasiveness and intuition, there are more similarities between the techniques of good PR practitioners and parents than one might expect.
It’s critical that both agencies and in-house pros come to the table armed with the right questions to make sure the relationship is a good fit on both ends.
The recent insurance company media blitz brings to mind key points to remember about creating a solid ROI for your communication efforts.
This year’s inductees in the PR People Hall of Fame share sage advice that has brought them success and inspires the next generation of PR communicators.
It’s year-end and time to think about what will make this next chapter different than the last. Growth goes hand in hand with evolution, and standing still is rarely an option.