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50 Game-Changers of PR: Jamie Diaferia

August 2nd, 2017 by

PR News recently asked its community to tell us who should be listed among the top game-changers of PR. Here, we look at game-changer Jamie Diaferia. A former journalist and lawyer, Diaferia founded Infinite Public Relations (now Infinite Global) in 2001, which specializes in providing PR for law firms. Today, the company is one of the largest and fastest growing international communications agencies devoted to the professional services market, and has been named Best Overall PR Firm five years in a row by The National Law Journal.

12 PR Tips for Working with Media

January 10th, 2014 by

Communicators tend to forget the fundamentals of dealing with the media. Here are some key tips to remember.

PR Insider: Taking Cues For Effective PR from the Parenting Handbook

January 6th, 2014 by

Beyond patience, persuasiveness and intuition, there are more similarities between the techniques of good PR practitioners and parents than one might expect.

PR Insider: Ask the Right Questions During a PR RFP

January 2nd, 2014 by

It’s critical that both agencies and in-house pros come to the table armed with the right questions to make sure the relationship is a good fit on both ends.

PR Insider: Success and the Wizard of Oz

December 30th, 2013 by

I learned everything I need to know today about being a successful PR practitioner from the lessons in the 1939 film “The Wizard of Oz.”

PR Insider: Success and the Wizard of Oz

December 30th, 2013 by

I learned everything I need to know today about being a successful PR practitioner from the lessons in the 1939 film “The Wizard of Oz.”

Adam Myrick

Are You a ‘So What’ PR Writer?

December 19th, 2013 by

As communicators, we like to think of ourselves as good writers, but many of us are just reinforcing bad habits. Learn how to write copy that stands out.

Will Insurance Company Media Blitz Bring Good ROI?

December 16th, 2013 by

The recent insurance company media blitz brings to mind key points to remember about creating a solid ROI for your communication efforts.

PR Measurement: Don’t Get Swamped By Your Data

December 11th, 2013 by

Here’s how to keep track of your PR efforts without being overtaken by volumes of measurement data or measuring the wrong data completely.