Tag Archives: Public Relations

12 PR Tips for Working with Media

Communicators tend to forget the fundamentals of dealing with the media. Here are some key tips to remember. | MORE »

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PR Insider: Taking Cues For Effective PR from the Parenting Handbook

Beyond patience, persuasiveness and intuition, there are more similarities between the techniques of good PR practitioners and parents than one might expect. | MORE »

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PR Insider: Ask the Right Questions During a PR RFP

It’s critical that both agencies and in-house pros come to the table armed with the right questions to make sure the relationship is a good fit on both ends.  | MORE »

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PR Insider: Success and the Wizard of Oz

I learned everything I need to know today about being a successful PR practitioner from the lessons in the 1939 film “The Wizard of Oz.” | MORE »

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PR Insider: Success and the Wizard of Oz

I learned everything I need to know today about being a successful PR practitioner from the lessons in the 1939 film “The Wizard of Oz.” | MORE »

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Are You a ‘So What’ PR Writer?

As communicators, we like to think of ourselves as good writers, but many of us are just reinforcing bad habits. Learn how to write copy that stands out.  | MORE »

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Will Insurance Company Media Blitz Bring Good ROI?

The recent insurance company media blitz brings to mind key points to remember about creating a solid ROI for your communication efforts. | MORE »

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PR Measurement: Don’t Get Swamped By Your Data

Here’s how to keep track of your PR efforts without being overtaken by volumes of measurement data or measuring the wrong data completely. | MORE »

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PR News Honors 2013 PR People Hall of Fame Inductees

This year’s inductees in the PR People Hall of Fame share sage advice that has brought them success and inspires the next generation of PR communicators. | MORE »

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PR Insider: Becoming What You Will Be, and Other New Years’ PR thoughts

It’s year-end and time to think about what will make this next chapter different than the last. Growth goes hand in hand with evolution, and standing still is rarely an option. | MORE »

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