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We’re down to the Final Four of the 2018 Most Overused PR Words & Phrases Tournament. Before calling your bookie to place a bet, go to Twitter, use the hashtag #WordsBracket and tell us which of the four words or phrases should advance to the glorious championship round.

Earlier this month, PR News launched its own version of March Madness with the 2018 Most Overused PR Words & Phrases Tournament. Communicators reached out to us via Twitter with their votes for the most egregious examples of corporate jargon, from “trending” and “industry-leading” to “quite frankly.” We present the “winners” (such as they are) of the second round here.

In the spirit of the NCAA basketball tournament, PR News offers its own version of March Madness with the 2018 Most Overused PR Words & Phrases Tournament. Take a look at the second-round picks and vote on Twitter for the overused words from each pairing that you’d like to see advance. We’ll announce the third-round picks next Thursday, and every Thursday through the end of the month until we crown a champion.

In the spirit of the NCAA basketball tournament, PR News offers its own version of March Madness with the 2018 Most Overused PR Words & Phrases Tournament. Take a look at the first-round picks and vote on Twitter for the overused words from each pairing that you’d like to see advance. We’ll announce the second-round picks this Friday, and every Friday through the end of the month until we crown a champion.

The Snapchat social media platform has grown to become a major player in the content distribution game.

Crisis can happen at any moment. You must have the ability to see everything so you can still make well-informed decisions.