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Technology firms must attract young investors and talent, who sometimes use ESG ratings as guidance. Making such ratings transparent is key.

Sand between your tanned toes and the relaxing sound of waves hitting the shore. Happy hour that begins at 4pm (it’s 5’oclock somewhere). Visiting new places. Dealing with crowds (literally, being able to deal with… Continued

When targeting millennial audiences on social media, you must keep their interests at the heart of your thinking. Success can be attributed to a few simple guidelines.

All the talk about mentoring can make you feel a bit left out. If you are neither a mentor nor a mentee, then what the heck are you doing with yourself?  The truth is, you… Continued

Millennials are the largest generation in American history. For brands, college is an opportunity to get in on the ground floor and build customer loyalty.

If you take the time to create a workplace that engages Millennials, they will succeed and, in turn, so will you.

Research suggests that people are seeking brands that give them more control over their own lives and partner with them to improve the future.

Millennials are a much sought-after demo by communicators, but they’re not an easy bunch to nail down. In 2008 and 2012, the Obama presidential campaign wisely targeted Millennials (born between the early 1980s and the… Continued