PR Insider: Making Facebook Work for PR

April 23rd, 2015 by

PR is about presence, positioning, and promotion. Facebook can help your client accomplish all three, if you use the platform for the reason it was created.

Eric Waters

PR Insider: Top 7 Myths in Public Relations

October 30th, 2014 by

The world of PR is a multifaceted and complex industry, and there are a number of myths out there about what PR professionals do not do.

Overcoming the Challenges of Digital PR Campaigns

October 8th, 2014 by

A solid digital PR campaign can do wonders for a brand’s exposure and customer engagement, but a lot of work goes behind making that happen.

PR News Honors 2013 PR People Hall of Fame Inductees

December 10th, 2013 by

This year’s inductees in the PR People Hall of Fame share sage advice that has brought them success and inspires the next generation of PR communicators.