Tag Archives: journalism

Are You a ‘So What’ PR Writer?

As communicators, we like to think of ourselves as good writers, but many of us are just reinforcing bad habits. Learn how to write copy that stands out.

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Pitching Stories to Overworked Journalists

Gaining media attention is a daunting task, and it isn’t going to get any easier in 2014. But these story pitching techniques that will increase your odds.

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