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PR Insider: Best Practices for Customer Support via Social Media

November 10th, 2014 by

Below are a few reasons you should establish customer support on social media, and a few best practices for doing it – plus a few big blunders to avoid.

PR Insider: American Airlines Offers a Lesson in Social Media

December 16th, 2013 by

Airlines have a poor reputation for customer service, but American Airlines has recently fought to turn that around through social media.

McDonald’s Makes Point of Repairing Its Service Issues in Public

November 15th, 2013 by

The solution McDonald’s crafted to its customer service problem is a great example of effective communications.