Having a thought leader in the senior ranks of your brand can be a great benefit, but thought leaders must be cultivated. They cannot be made.
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PR Insider: Empowering Your Client in Three Simple Steps
January 8th, 2015 by Anu KherIn a highly competitive environment, strong relationships will make the difference between your client leaving you behind or staying with your agency.
PR Insider: Best Practices for Customer Support via Social Media
November 10th, 2014 by Abby PerkinsBelow are a few reasons you should establish customer support on social media, and a few best practices for doing it – plus a few big blunders to avoid.