Tag Archives: crisis communications

MTA Metro-North Railroad Struggles to Manage a Crisis in Real Time

“Tell it first and tell it fast.” That’s the absolute journalistic rule for those reporting on a headline-grabbing event like this week’s fatal Metro-North train derailment in Spuyten Duyvil, N.Y. For PR professionals, specifically crisis managers, getting swiftly ahead of such a story while controlling potentially damaging details is of paramount importance. | MORE »

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