Quick Study: Smartphone Users Unforgiving; Price of Green Products an Issue

â–¶ All the More Reason For a Mobile-Friendly Site: Smartphone owners are task-oriented, impatient and unforgiving of Web sites that do not provide a good mobile experience, says a study released in Sept. 2012 from Google. The survey of 1,088 adult smartphone users in the U.S. shows that two-thirds of consumers are more likely to buy products or services from a mobile-friendly site.

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