â–¶ Samsung at Top of Tech Brand Mountain: Samsung is the most preferred consumer technology brand—at least in Europe and in the U.S.—ahead of Sony, HP and even Apple, according to the ConsumerMetrix Technology Brand Preference Index released in June 2012 by Strategy Analytics. In a survey of 6,000 consumers in the U.S.
Quick Study: Samsung Tops Apple, Sony, HP as Preferred Tech Brand; Politics Driving Growing Trend of National Incivility
You might also be interested in:
- How Do Journalists Truly Feel About PR's Spray & Pray Approach? You May Not Like the Answer
- Keep Your Boilerplates Fresh, Direct, Jargon-Free—If You're Still Using Them
- Volkswagen PR Exec Speaks: 'Company Takes This Matter Very Seriously,' Media Site Tab Added
- Week in PR
- PR News Data: PR Resists Lure of Live Streaming & Messaging Apps, Remains Cool on Paid Posts