Seven Things You Will Learn in This Week’s Issue of PR News


1. 21% of U.S. Pinterest users purchased a product after seeing it on Pinterest. 2. PR agency revenues have, on average, increased 5.1% since 2009.   3. Even during difficult economic times, 69% of American adults are buying green products.  4. 65% of 1,468 surveyed executives ranked big data and analytics among their top corporate priorities.  5. Talenti Gelato’s Facebook “Pint-Cycling” sweepstakes asked fans to upload photos of the creative ways they reuse Talenti jars—creating more content for the brand.  6.With just four boards on Pinterest, Apartment Therapy has thousands of followers.   7. PR makes an impact on customer relations, but sometimes fails to deal with root problems within organizations.

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