Seven Things You Will Learn in This Week’s Issue of PR News


1. On May 21, 2012, a judge issued a cease-and-desist order against POM Wonderful for false advertising claims.  2. In Q2 2012, average weekly “circler” engagement on Google+ was up 112% from Q1. 3. CEOs are twice as likely as CIOs to view social collaboration tools as important to their businesses. 4. Pinterest users are more likely to purchase a pinned item than are Facebook users who see a product on a wall or post.  5. As spokesman for tech company ON24, pitcher Brian Wilson of the S.F. Giants told the public to “Fear the beard—not technology.”  6. Leanwashingindex.com lets consumers rate health-related product advertising. 7. The market for tablets will be worth $35 billion by the end of 2012.

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