Seven Things You Will Learn in This Week’s Issue of PR News


1. After rolling out Timeline for individuals in Sept. 2011, Facebook introduced the feature for brands in Feb. 2012.  2. Pinterest’s users are 80% female; of them, 25% earned a BA or higher. 3. Tweets about Lebron James approached the 1 million mark during NBA All-Star Weekend in February.  4. Study: Sam’s Club and Publix are tops in customer experience.  5. In 2011, Wreaths Across America placed 90,000 wreaths at Arlington National Cemetery alone. 6. Facebook’s Timeline for brands features private, direct messaging, increasing interactions with customers.  7. While some monitoring and measurement vendors claim 75%-85% accuracy, other industry sources say it is closer to 60%.

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