Seven Things You Will Learn in This Week’s Issue of PR News


Seven Things You Will Learn in This Week’s Issue of PR News  1. Some believe digital and social media has reduced the reliance on industry analysts for brand reputation efforts.  2. In 17 of 25 countries surveyed, government is trusted by less than half the public to do what is right.  3. Negative social sentiment not related to the Costa Concordia accident itself proves that the cruise industry took a hit. 4. A 2010 hijacking threat was the first time American Airlines used Twitter as the main tool to handle a crisis. 5. Nonprofit communicators say the presidential election season may impact advocacy efforts and tax equity issues. 6. Industry analyst blogs are great for more immediate and unfettered opinions. 7. PR pros must recognize that not all social media is earned media—bloggers may require compensation.  

Subscribe Now  |  Login


Comments Off

Deals of the Week

Get $200 Off PR News' Digital PR Conference

 digitalpr2015-180x150_updated
Join us June 1-3 where you'll hear from top brands such as Walmart, Miami Heat, Verizon and Ritz-Carlton on PR and communication best practices for the next wave of digital trends.

Use code “200off” at checkout to save $200 on the regular rate.

Get $50 off PR News' Book of Employee Communications

employeecommunications-180x150

In this 5th volume of PR News’ Book of Employee Communications, our authors cover more than 45 articles on crisis communications, social media policies, human resources collaboration, brand evangelism and more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.