Seven Things You Will Learn in This Week’s Issue of PR News


1. A 2011 Netflix consumer price restructuring caused an estimated 800,000 subscribers to bolt from the service.

2. Nearly 50% of community newspaper readers say they never read local news online. 

3. Communicators say social signals—likes, tweets, Google +1s—will be key in SEO efforts in 2012.

4. LinkedIn’s 2011 Global Professional Buzzwords campaign drew 430 major media mentions. 

5. Yahoo!’s communications research arm, Critical MAS, works closely with marketing for deep research insights.

6. Step 1 in announcing a B2B price increase: send a letter (not an e-mail) to the customer detailing why

7. McDonald’s’ Facebook fans spend $159.79 more per year than non-fans

Subscribe to PR News

Subscribe Now  |  Login




Comments Off

Deals of the Week

Get $150 Off PR News' Social Media 20/20 Summit

PRN_summit_ads_175x135_ep

This gathering will feature some key influencers and operators in social media, sharing their knowledge and experience in a full day of eye-opening sessions. You will take away practical knowledge to increase the visibility of your brand and expand its reach on social media.

Use code “150off” at checkout.

Get $50 off PR News' Media Relations Guidebook

book-mediarelations-180x150

This 8-chapter resource contains practical implications for some of the most innovative developments in media relations, including the technologies, methodologies and mannerisms that determine the ecosystem in which PR pros practice this essential part of their craft.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.