Digital PR Award Winners to Be Announced Oct. 4


Find out who takes home the hardware for the best digital initiatives at PR News ’ Oct. 4 Digital PR Awards luncheon in New York City. Duncan Watts, principal research scientist for Yahoo Research and author of Everything Is Obvious (Once You Know the Answer), will be the keynote speaker. See finalists below; go to prnewsonline.com/awards/digitalprawards2011-finalists.html for more info. Blog (Organization) • Baylor Health Care System • Euro RSCG Worldwide PR • Shift Communications • USANA Health Sciences Blog (People) • Todd Defren - PR-Squared, Shift Communications • Jim Joseph - Lippe Taylor & ShopPR • Marian Salzman - Euro RSCG Worldwide PR Cause Marketing/CSR • AT&T • Cohn & Wolfe New York • Edelman & Best Buy Contest/Game • MWW Group • Siemens Industry Inc. • Weber Shandwick New York Crisis Management • American Airlines and Weber Shandwick • NEI and Burson-Marsteller Digital Marketing Campaign – $100K and Under • Conover Tuttle Pace • Inner Circle Labs • Orange County Transportation Authority • Siemens Industry Inc. Digital Marketing Campaign - $100K – $200K • Consumer Electronics Association • General Mills Inc. • MWW Group • Ogilvy & Mather Digital Marketing Campaign - $500K+ • GolinHarris - Magnum Ice Cream U.S. Launch • GolinHarris and MetroPCS - Snoop Dogggg Launches the MetroPCS 4G LTE Samsung Galaxy Indulge • MWW Group • Pappas Group • U.S. Army with Weber Shandwick Digital PR Campaign - $100K and Under • The Axis Agency • Dixon Schwabl and The Heritage Classic Foundation • Jones Lang Lasalle Inc. • Visit Newport Beach Inc. Email Newsletter/s • The American Institute of Certified Public Accountants - CPA Letter Daily • The American Institute of Certified Public Accountants - Feed the Pig Weekly Savings Tip • Cold Spring Harbor Laboratory Employee Communications Online • The American Institute of CPAs • AT&T Facebook Communications • American Airlines and Weber Shandwick • American Heart Association • RF Binder Partners Inc. • Weber Shandwick & MilkPEP Influencer Communications • Cohn & Wolfe New York • Euro RSCG Worldwide PR • Mom Central Consulting • Ogilvy Public Relations Worldwide Intranet • AT&T • CareFirst BlueCross BlueShield Listening Campaign • Dell Inc. • NEI and Burson-Marsteller • Porter Novelli Media Relations Campaign • Hilton Hotels & Resorts • MWW Group • Weber Shandwick Cologne Microsite/Custom Site • ASCD • Idaho National Laboratory • Raytheon Company Mobile App • GCI Health/Johnson & Johnson • Jones Lang Lasalle Inc. • Peppercom • Waggener Edstrom Worldwide Inc. Most Engaged Brand • MWW Group • Weber Shandwick New Digital Service/Product • GolinHarris • Ventana Public Relations • VOX Global New Site • Adfero Group • American Automobile Association (AAA) • Baylor Health Care System • Impress Labs Online Community • Edelman • Fahlgren Mortine • Ogilvy & Mather Online Newsroom • Baylor Health Care System • Cisco Systems Inc. • Fahlgren Mortine with Crown Equipment • Ogilvy Public Relations Worldwide PR Firm of the Year: Digital •Edelman • MWW Group • Ogilvy Public Relations Worldwide • Ventana Public Relations • Waggener Edstrom Worldwide Inc. • Weber Shandwick Public Affairs Campaign • Euro RSCG Worldwide PR • NEI and Burson-Marsteller Redesign/Relaunch of Site • APCO Worldwide • Cohn & Wolfe • First Degree • Idaho National Laboratory • Turk Telekom Social Networking Campaign • The American Institute of Certified Public Accountants • Discovery Communications • MWW Group • Ogilvy & Mather Twitter Communications • American Airlines and Weber Shandwick • Edelman • General Mills Inc. • NEI and Burson-Marsteller • PAN Communications Use of Facebook • Discovery Communications • Fahlgren Mortine • GCI Health/Johnson & Johnson • Peppercom and Whirlpool • USANA Health Sciences Video • Baylor Health Care System • Kronos Incorporated • Network Solutions, LLC • Visit Newport Beach Inc. • Weber Shandwick Detroit WOW Campaign • American Airlines and Weber Shandwick • Mullen • MWW Group • RF Binder Partners Inc. Digital PR Team of the Year/Agency - Winner • MWW Group’s Dialogue Digital Team Digital PR Team of the Year/Corporate - Winner • Discovery Communications Social Media Team

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