Case Study: Charter Sheds Light on Impending Broadcast Technology Transition

Company: Charter Communications Timeframe: Dec 2007-June 2009 When television became commercially available in the late 1930s, it completely revolutionized the way information was transmitted and consumed. From news to entertainment, its programming captured the attention of audiences around the country—and the world. Charter Communications positioned itself as the go-to resource for surviving the digital transition without being left in the dark. Relative to the monumental advancements since television’s consumer debut, though, the technology behind many of its broadcasting formats remained practically unchanged since analog became standardized between the 1940s and 1950s. Finally, after many decades, came the push for a global transition from analog to digital broadcasting, which enables a more efficient and higher quality distribution of content.

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