Whether you are in the world of financial services and you're feeling the heat of the current recession or you are in the tech industry, where mergers and acquisitions are rapidly changing your landscape, the same thing holds true: Analyst relations is a key part of your organization's success, and integrating it into your communications strategy will enhance your brand, expand your network and generate sales. Sound like the greatest story never told? Read on.
Analyst Relations: The Greatest Sales Channel You Never Knew
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