PR News Checklist: Sailing the Perfect Storm: Product ?Recalls in a Most Dangerous Age


(This article was written by Gene Grabowski, vice president of Levick Strategic Communications, and will appear in the upcoming PR News Crisis Management Guidebook, available later this month. The 200-page guidebook includes strategies and tactics for avoiding or managing crises. Contact Amy Jefferies at ajefferies@accessintel.com to pre-order or visit http://www.prnewsonline.

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