High-Tech is Hot, But Enter at Your Own Risk

Start-up ventures in industries such as ecommerce and biotech continue to yield opportunities for entrepreneurial communicators in search of hotter climates. But the tech field is no place for the weak of heart, and those entering its gates should be ready to sweat through IPO mania, failed product launches, buy-outs and public skepticism about new technologies - with no guarantee that golden stock options will ever pay real dividends.