Industry News & Trends


Breaking News Lyondell to Drop Ketchum For New Firm. Lyondell Petro Chemicals, a publicly-traded chemical maker based in Houston, is searching for a new PR firm for national media relations. Ketchum Public Relations, New York, has handled the account since 1990. Christine McGee, a PA specialist for Lyondell, is handling the search. She told PR NEWS that her company would prefer a mid-sized agency in the New York area specializing in the financial/business arena.

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