Good PR help is hard to find and keep. Competitive compensation packages alone won't cut it any more but innovative employee relations programs are a step in the right direction. For KVO, which boasts an above average employee tenure of five years (the industry's average is two-and-a-half years), the key to attracting loyal employees is promoting independent growth and work/family balance. The Portland, Ore.-based agency, which employs 130, thrives on an "upside-down organizational design" that empowers individual account managers to oversee all aspects of client relationships, pulling in upper management only when necessary, according to the agency.
Employee Relations Programs Achieve High Loyalty Marks
You might also be interested in:
- 6 Steps to Help Coordinate a Crisis Response in a Large Corporation
- The Week in PR
- How to Use Social and Traditional Media to Promote Your White Paper
- A Job for Communicators: Just 47% of Workers Receive Diversity Training
- Tips and Tricks to Use Facebook's New Live Video Feature to Boost Brand Engagement