The Public Relations Society of America (PRSA) will host a research forum during the annua conference in St. Louis next month. Organized by PRSA's Research Committee, the three-hour session will feature top PR executives engaged in role-playing in a real-life corporate scenario. The executives will draft research plans to develop strategies to address the problems and opportunities suggested by the fictitious scenario. The event is co-sponsored by the corporate section of PRSA and the Counselors Academy of PRSA.
RESEARCH FORUM AT CONFERENCE
You might also be interested in:
- Keep Your Boilerplates Fresh, Direct, Jargon-Free—If You're Still Using Them
- Volkswagen PR Exec Speaks: 'Company Takes This Matter Very Seriously,' Media Site Tab Added
- Week in PR
- How Do Journalists Truly Feel About PR's Spray & Pray Approach? You May Not Like the Answer
- PR News Data: PR Resists Lure of Live Streaming & Messaging Apps, Remains Cool on Paid Posts