Mental Healthcare 'Inadequate'? A survey of consumers in managed care plans has found that 35 percent perceive mental healthcare to be "inadequate" and only 15 percent rate the care as excellent, placing it among the lowest ratings for any type of treatment. This could mean serious implications for healthcare marketers, as unsatisfied patients leaving a health plan can run from 10 percent to 25 percent annually - with each 1 percent loss meaning $6 million to $9 million in lost revenue for a medium-sized HMO. The findings released last week are based on the 1995 CareData Annual Health Plan Member Survey of 10,510 health plan members. Of the respondents who rated their mental health care as excellent, 88 percent said they would re-enroll and 81 percent said they would recommend their plan.

Subscribe Now  |  Login

Comments Off

Deals of the Week

$150 Off PR News' Social Media Summit

socialmedia201602-180x150Join PR News in Huntington Beach, CA on Feb. 26 for the Social Media Summit, where you'll be immersed in real-world, tactical case studies from brands, nonprofits and agencies and get takeaways in pulling and analyzing social media data; emerging social platforms and apps and so much more. 

Use code “150” at checkout to save $150 o the regular rate.

$50 off the CSR & Green PR Guidebook

csr_vol7_print_digital-thumbPR News’ CSR & Green PR Guidebook, Vol. 7 captures best practices in communicating the positive relationships that organizations are building with their communities of interest. This six-chapter guidebook connects the dots between the effective communication of positive social contributions and corresponding improvements in bottom lines.

Use code “50off” at checkout.

Save $100 on a PR News Subscription



Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.