Bio

Lindsay Kniffin
Community Manager
Cisco

Lindsay Kniffin is a Community Manager within the Global Corporate Communications organization at Cisco. Her responsibilities include leading the community engagement and content amplification strategy across Cisco’s corporate social channels including Cisco’s Facebook page, the @CiscoSystems Twitter handle and the Cisco LinkedIn Company Page and Group.

Lindsay helped build the Cisco Corporate Facebook Page and grew the community to the 260,000+ likes it has today. She has also created other Facebook programs to build engagement on the page such as the Cisco SuperFan program, which has been highlighted in various articles as a best practice for B2B companies on Facebook.

Prior to her current role, she was an intern for Cisco where she led the research and analysis of the social media landscape including trends, tools and best practices. While at Santa Clara University, she also developed a communications plan for the Arch Diocese of San Jose to help drive younger awareness and engagement of the Catholic Church with social media and PR tactics.