Senior Account Executive
Jennifer Grant is a senior account executive for Waggener Edstrom with a background in digital PR and marketing. Prior to joining Waggener, she was director of social media for a boutique search and social media agency. To maximize efforts and prove ROI, Jen believes that a brand’s digital strategy should not only focus on consumer engagement and brand exposure, but also on integrated search practices (SEO, social media optimization, link building, reputation management).
In search and social media optimization, Jen’s work spans industries such as luxury hospitality and travel, emerging technologies, enterprise software, unified communications and transportation. She also works with local small businesses on ways to activate their employees and customers within social media to increase search exposure.