Dallas Lawrence
Chief Global Digital Strategist

Dallas Lawrence is the chief global digital strategist for Burson-Marsteller, where he counsels companies and organizations on effective reputation management solutions for navigating the intersection of online activity and offline impact critical in today’s digital marketplace. Burson-Marsteller’s global digital capability includes more than 100 social and digital media strategists throughout the United States, Latin America, Asia, Europe, India and Africa.

Before joining Burson-Marsteller, Dallas chaired the social and digital media practice for Washington, D.C.-based crisis communications firm Levick. He led strategic communications efforts for several of the firm’s highest profile clients in the defense, energy, pharmaceutical, consumer products and global financial industries. Previously, Dallas served as the first vice president for new media for the National Association of Manufacturers.