Small Companies Go Big on Social Media

Over half (62%) of small- and medium-size organizations have adopted social media as a way to conduct everyday business, according to the Really Simple Systems Customer Relationship Management (CRM) survey. Key findings include:

• 83% of socially active small businesses reported using LinkedIn, 72% reported using Facebook and 65% use Twitter.

• 92% of those using social media do so to maintain relations with existing customers, and 78% use it to find new customers.

• 44% of socially active small businesses run company blogs to engage with the public. PRN

Source: Really Simple Systems