Search Results for: john roderick&o=recent

Media Moves

March 27th, 2000 by
Ellen Ullman leaves Family PC to join Working Woman as technology editor. eullman@workingwoman.com. Until her replacement is hired at Family PC, send all education, travel, health & beauty, shopping, food, and entertainment pitches to Executive Editor Jo Cavallo. jo_...
In the middle of a telephone interview, the CEO of a smallish telecommunications firm was having trouble articulating his point to a journalist. After fumbling his statement a couple times, he interrupted himself, sighed deeply and said to the journalist, "...
The Win When a client leaves a market it provides a unique opportunity for the PR agency to pursue business from the client's local competitors. Sawchuk, Brown Associates' (SBA) solid track record with Kaiser Permanente, which exited the New York ...
If you want to romance journalists, you don't need to send gifts, toys and bribes to get them to cover your story. Although it doesn't hurt. (PR NEWS is hoping to score some feather pillows out of its page 5 story ...

Campaign Roll-Outs

February 28th, 2000 by
Ogilvy PR Worldwide will implement a communications andI/R push for Sweepsclub.com, a Web-based company that provides online sweepstakes, contests, rewards points and promotions...Cohn & Wolfe Atlanta will handle PR surrounding Major League Baseball's John Hancock All-Star FanFest. The ...

Lasting Impressions

February 28th, 2000 by
Want reporters to remember you (and like you) after the trade show? More advice from the experts... Make your story visual. "Give the media what they need to produce a story," says John Hanks, senior account supervisor with Ballard Communications ...

Media Moves

February 28th, 2000 by
Eric Glick, Washington editor, leaves Cable World to become director of communications at the National Cable Television Association. 202/775-3629 or eglick@ncta.com...Courtney Macavinta, reporter, is leaving CNET News.com to assume the managing editor post at ChickClick.com. ...

Lasting Impressions

February 28th, 2000 by
Want reporters to remember you (and like you) after the trade show? More advice from the experts... Make your story visual. "Give the media what they need to produce a story," says John Hanks, senior account supervisor with Ballard Communications ...