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Media Insight: Fast Company

October 20th, 2003 by

Gruner + Jahr USA
375 Lexington Ave. 8th Flr.
New York, NY 10017

The Wind Up
Nearly 10 years ago, when the founders of Fast Company were starting to assemble their editorial staff, they called John Byrne, a senior writer …


April 2nd, 1998 by

601 E. Street, NW
Washington, D.C. 20049; Phone: 202/434-6880
Editor’s Note: You would think that when it comes to the American Association of Retired Persons’ 22-million-plus-circulation magazine, Modern Maturity, that it’s not hard to make inroads because of the vast amount …

At Northwestern Mutual, the numbers speak for themselves. They also speak for Deanna Tillisch, who, as PR director for the company, first proposed the idea that in-depth
consumer research could be a valuable PR tool for the investment advisory firm.

Hill & Knowlton is one of the PR firms that is banking its future on a new philosophy – that you can better serve clients by using specialists regardless of where they are geographically based. Of late, H&K, which is …

Reed Business Information
360 Park Avenue South18th Fl.
New York, NY 10010

The Windup
While the media din has reached excessive volumes in the last several years, most of the coverage tends to self-absorbed and only skin …

New York Magazine

February 2nd, 1998 by

444 Madison Avenue
New York, N.Y. 10022; ph: 212/508-0700
Editor’s Note: It’s been our general impression that the New York media outlets are the hardest to gain access to (for two reasons: the hectic newsgathering environment in which these pros operate …