Search Results for: john roderick&o=recent

Before the September 11 attacks, Aetna Inc had in place various crisis communications plans for unforeseen events like weather-related disasters and airline accidents. But in the immediate aftermath of that horrible day, Roger Bolton, senior VP/communications at Aetna, noticed that, ...
Are Healthcare Campaigns Overlooking Them? Women are by far the undisputed healthcare decision-makers for American households. That explains why most campaigns focus on this market. But it begs the question: Are men being overlooked? While it's important to have solid ...

PRMovers

August 30th, 2004 by
Burson-Marsteller - Jumping The Fence. Doug Holt, a veteran Chicago Tribune reporter, has joined the firm's Chicago office as director in its U.S. Media Practice. Holt, who covered the Iraq War in 2003 as a Pentagon correspondent and who also ...

Addressing Stark Realities

June 10th, 1999 by
Deeper and deeper cutbacks in federal reimbursement and an ultra-conservative managed care climate create an uncertain environment. So hospitals that do achieve national standing for their financial achievements have to be careful how they tout these accomplishments. "These days hospital [...

Media Moves

June 10th, 1999 by
The information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at http://www.mediamap.com or call 888/624-1620 for more information. ARRIVALS AMERICAN DRUGGIST: Jane ...

Media Moves

May 27th, 1999 by
The information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at http://www.mediamap.com or call 888/624-1620 for more information. ARRIVALS Case Review: Kristen ...
In November 2003 quasi-governmental mortgage lender Freddie Mac announced a $5 billion accounting restatement. That's more than an oops. It cost the organization three CEOs in less than 12 months, as one executive after another tried to cauterize the damage. This left Michael ...
SAN FRANCISCO - If you're not convinced yet that your healthcare Web site can be a powerful gateway to attracting new patients and establishing a credible leadership position, a recent U.S. Commerce Department study on Internet usage provides a ...

PR Movers

June 28th, 2004 by
Alan Taylor Communications - A changing of the guard. The company recently announced a new management team to oversee the day-to-day operation of the lifestyle/sports public relations firm. Alan Taylor and Howard Dolgon will continue as co-chairmen of the ...