Search Results for: john roderick&o=recent

Editorial Calendar Alerts

October 4th, 1999 by

Your Guide To Upcoming Special Issues & Features
Editorial: Manufactured Forest Products. The first issue for the new year will cover world markets for forest products. New plants to be used and issues revolving around location or relocation …

PR Movers

October 27th, 2004 by

CCG Investor Relations — Crocker Coulson was recently promoted to President of the Los Angeles-based investor relations/strategic communications firm; William Coffin
will continue to serve as Chairman-CEO. Coulson, who joined CCG in 1999 as an Account Associate, was previously a …

Platinum PR Award Winners

October 4th, 2004 by

Media Relations & Marcom
Winner: Ogilvy Public Relations Worldwide for “A Fashionable Red Alert Warns Women of the Heart Truth”
Annual Campaign Budget: $750,000
Campaign Team: Sarah Temple, Senior VP, Ogilvy PR; Sally McDonough, VP, Ogilvy; Beth Ruoff, Executive VP, Ogilvy
For …


August 19th, 1999 by

Annual Report Achieves Multiple Goals for AIDS Task Force
Last year, with donor support of only $800,000, the NO/AIDS Task Force in New Orleans was faced with a tough choice: Either pursue advertising dollars to offset the cost of producing …

Media Moves

August 19th, 1999 by

The information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at or call 888/624-1620 for more information.
David …

Anyone who understands the power of grassroots PR knows how quickly poor customer service can corrode corporate reputation. By mishandling service concerns, companies throw away business from existing customers and from anyone those customers talk to.
For example, customer satisfaction …

Before the September 11 attacks, Aetna Inc had in place various crisis communications plans for unforeseen events like weather-related disasters and airline accidents. But in
the immediate aftermath of that horrible day, Roger Bolton, senior VP/communications at Aetna, noticed that, …

Are Healthcare Campaigns Overlooking Them?
Women are by far the undisputed healthcare decision-makers for American households. That explains why most campaigns focus on this market. But it begs the question: Are men being overlooked?
While it’s important to have solid …


August 30th, 2004 by

Burson-Marsteller – Jumping The Fence. Doug Holt, a veteran Chicago Tribune reporter, has joined the firm’s Chicago office as director in its U.S. Media Practice. Holt, who
covered the Iraq War in 2003 as a Pentagon correspondent and who also …