Search Results for: john roderick&o=recent

As we searched for the ideal candidates for our first annual PR NEWS 15 to Watch Stars of PR honors, our favorite nomination was for “One bright young starlette – tall,
brunette, attractive… Unfortunately I don’t remember her name.” That’s not …

By John Echeveste/Valencia, Perez & Echeveste Public
Relations
The Hispanic market is probably the hottest segment on the
national public-relations landscape today, and why not? With a
population approaching 40 million and more than $700 billion in
consumer spending power, Hispanics are …

PR professionals sometimes go to great lengths to impress the media. And don’t think reporters don’t appreciate a good wooing. From gifts to junkets to love offerings,
journalists remember the companies and PR counselors who take care of them. But …

CLIENT: Raindance Communications PR:
Ogilvy Public Relations Worldwide
BUDGET: N/A
TIMEFRAME: September – November 2004 200442004
The business world at large has been slow to warm to the promise
of Web conferencing, a technological advance supposed to ease the
tedium of …

The Ketchum-Armstrong Williams-Department of Education scandal
points to the woeful lack of PR for PR, a chronic problem that now
threatens irreparable damage to a field that John and Jane Q.
Public know little to nothing about — and what …

The spotlight continues to shine on the entire PR profession
following revelations (first disclosed in USA Today Jan. 7)
that Omnicom Group’s Ketchum public- relations firm — as
part of a $1 million contract with the U.S. Department of Education
(DoE) …

When the board of Southeast Medical Alliance (SMA) decided to remove its CEO of nearly 10 years, it knew the sensitive decision required a solid crisis communications plan before making a public announcement in September 1998. The organization had grown beyond the …

The People Page

December 20th, 1999 by

Corporate Moves
Kimberly-Clark promotes Tina S. Barry to senior VP corporate communications, from VP. Coors Brewing Co. names Patricia Healey VP of corporate communications. Her experience includes positions with shopping center developer Westfield Corp., and Golin/Harris Communications.Summit Technology, …

Rule number one for communicators targeting the kids’ market: the young ‘uns don’t care how big and powerful your company is. This was the hard lesson learned by Totes Isotoner Corp. when it made its first foray into toyland with …