Search Results for: john roderick&o=recent
You are proud of your corporation’s commitment to being a responsible citizen, and rightly so. Yet you face constant questions from advocacy groups and their allies in the media about your products and production processes. What changes have you ...
The end of the year is always a time of reflection, and 2007 gave business people plenty to reflect upon. There were corporate crises galore, from Chinese-manufactured product
recalls to phony FEMA press conferences; a credit collapse that crippled the U....
The unseasonably chilly weather in New Orleans last week during PRSA's annual conference was fitting for an industry bracing for its own winds of change.
Still, the meeting, which drew 1,800 PR professionals from across the country, was of the garden-variety: ...
Every year, PR News honors a select few communications executives whose leadership has helped define the industry, and these four are no exception: From one inductee who could
have been a professional tap dancer to another who is a former ...
Account Executive Of The Year
WINNER: Shaun Leavy, MWW Group
John Abrashkin, Ricochet Public Relations
Lissette Capati, Spectrum Science Communications
Jason Carlton, Vanguard Media Group
Scott Vallee, Airfoil Public Relations
Agency Executive of the Year
WINNER: Terri Jones, Access PR
...
With all the buzz surrounding digital communications and the measurability of eyeballs viewing online platforms, it might be tempting to abandon traditional measurement efforts
for the lure of the future. True, measuring online influencers is now a necessity, but so ...
Annual Report
AMERICAN LEGACY FOUNDATIONR, STORY OF THE YEAR: 2006 ANNUAL REPORT FOR THE AMERICAN LEGACY FOUNDATION -- The American Legacy Foundation continued its efforts to educate the
public about tobacco by releasing its first annual report, filled with both personal ...
Company: The National World War I Museum
Agency: Fleishman-Hillard & O'Neill Communications
Timeframe: 2006
For most people today (archivists and historians notwithstanding), the events of World War I, which transpired nearly a century ago, is an abstraction from a textbook, a remote
...
In the current business environment, many brand managers treat three converging trends - Millennials as a purchasing group, the up-tiering of corporate responsibility (CR) and
the explosion of digital communications - separately, though ample opportunities exist to address these issues ...
It was the English poet William Blake who probably first addressed the media list conundrum, when he concluded his prophetic poem The Marriage of Heaven and Hell with the
immortal words: "Enough! or too much."
Therein lies the rub. As ...
