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Business efforts to promote “sustainability” – or, more precisely, the environmental component of that term – have grown by leaps and bounds in the past two to three years.  By any measure, how companies are responding to environmental challenges has been the ...
All that's needed is some milk... The Oreo officially turns 100 today and, not surprisingly, the Kraft-owned Nabisco-made brand is treating the milestone with a huge, global party. The party has actually gone on for some weeks now, combining special product (...
The Walt Disney Company shuttered its Habit Heroes interactive exhibit at Epcot after an advocacy group claimed that it shamed obese children. Although Disney was swift in its reaction to the groundswell of criticism, in hindsight, a more effective measure ...
In challenging economic times, corporate social responsibility efforts could get short shrift, but that’s not the case for the CSR Awards finalists listed below, who have raised the bar in communicating CSR successes. The winners will be announced at ...
Though they may be overshadowed in sexiness by digital and social media campaigns, PR-generated events—whether media events such as press conferences and product launches, or public and employee events like speaking engagements and town halls—are still going strong ...