Search Results for: john roderick&o=recent

Frank Eliason is a man of action. Widely known for transforming the Comcast customer service department into a social media juggernaut (particularly through the use of Twitter), in November of last year as he was preparing to launch a similar ...
A coffee table book on the history of farm equipment sounds more like a bad holiday gift than a brilliant corporate communications tool. But Genuine Value, the story of John Deere, became just that for communicators at Deere & Co. Employees ...

What’s Your Sentence?

December 18th, 2012 by
The story goes that journalist Clare Booth Luce once asked President John F Kennedy what his one sentence was, that a “great man is a sentence”. Concerned that Kennedy was more “a paragraph” than a sentence, Booth (one of the ...
James O'Malley Manager, Analytics Group, Porter Novelli    Five years may not seem like a long career, but when the area of focus is social media analytics, not too many have been doing it longer than James O'Malley. In those five ...
Eliza Merves  Account Executive, Makovsky + Company Eliza Merves tackles PR logistics with ease, coordinating website launches, pharmaceutical company reviews, media relations and internal training seminars.  For client Kowa Pharmaceuticals, Merves launched the largest known survey of statin (drugs that act ...
A new corporate reputation study finds that the American public not only has ill feelings towards BP and companies in the financial and health insurance sectors, but even well-admired companies at the top of the reputation heap draw negative reactions. ...