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Community and nonprofit programs are hurting for dollars, which means there are ample opportunities for companies to help their communities and advance reputations in the process. But not so fast, says Luke Lambert, president of Gibbs & Soell. If you’re …

Community and nonprofit programs are hurting for dollars, which means there are ample opportunities for companies to help their communities and advance reputations in the process. But not so fast, says Luke Lambert, president of Gibbs & Soell. If you’re …

Winner: EA SPORTS, Fleishman-Hillard & ESPN – Madden NFL 12 Cover Athlete Voting Campaign
EA SPORTS & Fleishman-Hillard’s multifaceted public relations and marketing effort to build awareness for the Madden NFL 12 cover athlete voting campaign was led by an aggressive media relations campaign …

Shoddy research done from the Web can really have bad consequences. In formally declaring her presidency yesterday, Republican Michele Bachmann said, “What I want them to know is just like John Wayne is from Waterloo, Iowa, that’s the spirit I …

t’s a typical lament among medical specialists operating in the thorny world of American healthcare: The Louisiana Physical Therapy Association (LPTA) wanted “direct access” –
that is, the right of patients to see physical therapists directly, without referrals from their …