How Brands Win: Influencers Are Out. Advocates Are In. Remember, followers can be bought. And while influencers have status and reach, an advocate has cultivated an engaged community. READ FULL STORY Mastercard Chief Marketing and…
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Remember, followers can be bought. And while influencers have status and reach, an advocate has cultivated an engaged community.
Happy Monday, folks. Welcome to Single Shot. I’m Kaylee Hultgren, Content Director for PRNEWS.This past Saturday, 4/20, marked the unofficial holiday for cannabis lovers.Today, more than half of Americans live in a state where medical…
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It seems we’ve been at the precipice of a cannabis tipping point for years, and we’ve finally hit it from a legal and access perspective. But how is media coverage being impacted?
1 Crisis Management PR Roundup: How Not to Interview Caitlin Clark, North American Communications Monitor and NPR's Rollercoaster Week This week’s PR Roundup explores how not to interview Caitlin Clark, The Plank Center's North American…
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This week’s PR Roundup explores how not to interview Caitlin Clark, The Plank Center's North American Communication Monitor results, and how NPR can regain public trust after a rollercoaster week.
The blurring of lines between marketing and communications functions continues to be a top industry trend for 2024. To provide insight into how that plays out inside one of the world’s most well-known brands, PRNEWS spoke to Mastercard's Chief Marketing and Communications Officer, Raja Rajamannar, on how the disciplines overlap, integrate and collaborate.
PRNEWS welcomed Curtis Sparrer, Principal and Co-Founder at Bospar for a conversation regarding Earth Day and corporate values.
PR News Job Board Work toward your next career move! View more than 1,000 jobs in PRNEWS' Job Center. Jobs Listed Director, Strategic Communications National Geographic Society – Washington, DC Associate Communication Strategist CAN –…
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NBC News Crisis: The Pitfalls of Binary Thinking and Lessons for Internal Communications Everything that is internal is external; everything that is external is internal. NBC learned this the hard way when it hired former…
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