Search Results for: PR News’ PR People, People to Watch & Top Places to Work Awards Luncheon- November 29, 2012
PR and comms are almost never about a single point in the funnel. That’s where a set of customized KPIs come into play. Our author looks at how to develop them, emphasizing that the key is to align them with business marketing goals.
1 Diversity, Equity & Inclusion PR Roundup: the Power of Age, Ohtani's Non-Presser and Observer Called Out This week’s PR Roundup features a look at Edelman’s lean into the power of age, a callout for…
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This week’s PR Roundup features a look at Edelman’s lean into the power of age, a callout for more diverse PR representation and the aftermath of Ohtani’s non-press conference press conference.
Fowler and Carolonza of Green Room Communications spoke about their partnership with Mary's Place by the Sea, a non profit organization that gives women with cancer a place to heal.
PRNEWS today announced the winners of its 2024 Impact Communications Awards, which honor communicators who use their platforms to better their community and the global community at large. Winners are the campaigns, initiatives, and communicators—both internal and external—that are advancing the fight for global change.
AI and Communications Analytics: A Match Made in Heaven Increased awareness around and access to generative AI brings equal parts anxiety and excitement. Our author explores how communications analytics experts are exploring the creativity and…
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Increased awareness around and access to generative AI brings equal parts anxiety and excitement. Indeed, there are ethical issues to contend with, but also significant advantages to adding AI-powered tools to your work. Our author explores how communications analytics experts are exploring the creativity and freedom that comes with AI across analytics and primary research.
PR News Job Board Work toward your next career move! View more than 1,000 jobs in PRNEWS' Job Center. Jobs Listed Vice President, Communications & Public Affairs Grainger – Lake Forest, IL Administrative Assistant to…
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Downsized Delights: How Shrinkflation Can Chip Away at Brand Equity With shrinkflation, the practice of corporations downsizing their products to maintain price levels, dominating consumer conversations, corporate communicators need to preempt any adverse public response…
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Shrinkflation, the practice of corporations downsizing their products to maintain price levels, is dominating consumer conversations. As such, corporate communicators need to preempt and get out in front of any adverse public response taken against their brand following plans to reduce product size. Our author offers an approach that helps to mitigate the loss of consumer trust.
