The countdown to the 2026 FIFA World Cup in the United States, Canada and Mexico is underway, igniting a fervor among soccer enthusiasts across the world. As the anticipation mounts, so does the opportunity for brands to tap into the vibrant culture of fútbol, particularly among U.S. Hispanics. Understanding the nuances of the U.S. Hispanic audience's relationship with fútbol is crucial in crafting authentic communication strategies.
Search Results for: PR News’ PR People, People to Watch & Top Places to Work Awards Luncheon- November 29, 2012
PRN Job Board E-letter 040724
April 4th, 2024 by [email protected]
PR News Job Board Work toward your next career move! View more than 1,000 jobs in PRNEWS' Job Center. Jobs Listed Director of Corporate Communications Paychex – Rochester, NY Communications Admissions Counselor East Carolina University… Continued
Measure UP 04.04.24
April 3rd, 2024 by Nicole Schuman
Measuring PR and Comms Success With Customized Client-Aligned KPIs PR and comms are almost never about a single point in the funnel. That’s where a set of customized KPIs come into play. Our author looks… Continued
The Value of Pitching to Trade Publications
April 3rd, 2024 by Nicole Schuman
As news and content choices become more personalized and tailored for the average consumer, specialized outlets, also known as trade media, can make even more of an impact.
Brand Rep 4/3/24
April 2nd, 2024 by Nicole Schuman
MLB and Ohtani: Building a Crisis and Reputation Plan When in a Pickle Following the news of Shohei Ohtani’s involvement with an illegal bookmaker in California, the MLB is stuck between a rock and a… Continued
MLB and Ohtani: Building a Crisis and Reputation Plan When in a Pickle
April 2nd, 2024 by Ed Moed
Following the news of Shohei Ohtani’s involvement with an illegal bookmaker in California, the MLB is stuck between a rock and a hard place. Our author summarizes the scandal and provides a crisis communications format that should have been followed.
Digital Insights 040224
April 1st, 2024 by Kaylee
AI and Communications Analytics: A Match Made in Heaven While increased access to generative AI brings equal parts anxiety and excitement, there are significant advantages to adding AI-powered tools to your work. Our author looks… Continued
Measuring PR and Comms Success With Customized Client-Aligned KPIs
April 1st, 2024 by Katie Curnutte
PR and comms are almost never about a single point in the funnel. That’s where a set of customized KPIs come into play. Our author looks at how to develop them, emphasizing that the key is to align them with business marketing goals.
Friday Five 032924
March 28th, 2024 by Nicole Schuman
1 Diversity, Equity & Inclusion PR Roundup: the Power of Age, Ohtani's Non-Presser and Observer Called Out This week’s PR Roundup features a look at Edelman’s lean into the power of age, a callout for… Continued
This week’s PR Roundup features a look at Edelman’s lean into the power of age, a callout for more diverse PR representation and the aftermath of Ohtani’s non-press conference press conference.